Overview
Uberhaus is a Beirut-born nightlife institution that grew into an international force in the electronic music scene. Known for its immersive spaces, custom-built venues, and cutting-edge audiovisual setups, Uberhaus offered more than events, it created experiences. As the brand evolved, it needed a refreshed identity that honored its underground legacy while embracing a bolder, more dynamic visual direction for a global audience.

Challenge
The rebrand needed to balance the raw, industrial DNA of Uberhaus with a more vibrant and expressive tone fit for wider markets. It was about transformation without disconnection, keeping the edge while opening the door to color, movement, and new energy across all touchpoints.

Approach
We reimagined the visual identity through a dual lens: gritty and graphic. The logo was redesigned and animated to be more dynamic, while flyers and social content adopted a kinetic, pop-forward style, blending vivid colors, bold typography, and animated layouts. Every asset, from event visuals to digital strategy, was crafted to pulse with the energy of the music and spaces Uberhaus creates. The result is a brand that now lives across screens and stages, fluid, expressive, and unmistakably Uberhaus.